Company Activities
Our Company
Who We Are
Company Recognition
Philosophy of the company
BINA Real-Estate Company recognizes itself as a company of real-estate with accumulative assets through varied investments in the real-estate sector. The company expects that these investments and assets will achieve its strategic goals that place it on top of the list of its peers in the market. BINA Company hopes that its investments will enable it to exploit the available chances in a developing market as a result of its special researches, allies and the natural growth of the company target markets.
Our Vision
BINA Real-Estate Company is an investment entity with developing assets and accumulative investments in long-term assets.
Our Mission
BINA Real-Estate Company works hard to increase its real-estate assets, to increase the size of partners’ properties through investment possession activities in income-generating real-estates, to contribute in value accumulation and to communicate with investment market. On this basis, it intends to have limited investment partnerships that leads the company to excellence as a major developer in the real-estate market and makes the company a major source to support the investments of sister and allied companies.
Values of BINA Company
The company image
BINA Company complies with keeping its real-estate image as being positive, qualitative, interactive with its target markets, based on qualitative allies who ensure the belonging of the company to all sectors related to its investments.
Quality
The company applies all local and international standards pertaining to total quality management and excellence standards that achieve the satisfaction of its clients and keep it moving toward achieving its goals.
Efficiency
The company presents all its internal and external processes through professionals and specialists in all its fields who are able to cope up with the renewable knowledge and to train all staff regarding that.
Effectiveness
The company complies with investing its sources as much as possible and developing these sources to cover all creative processes in the company scope of work.
Modernisation and development
BINA Real-Estate Company complies with effective communication with all sources of information, technology and professional entities for the constant updating of the mechanisms, procedures and policies of its processes, as well as contributing in the innovations related to its work sectors.
Time
BINA Company recognizes the maximum importance of the source of time being the most important and sensitive source in the investment processes.
Clients/Beneficiaries
The clients and their satisfactions are the basis of evaluating the strategic processes of the company and the comprehensive methods of its success. Whether they offer services to the company or benefit from its services, the clients are on top of the company priorities for satisfaction.
Principle of Investment
The company won’t invest in any field unless it is legal (Halal).
Staff
All the workers at BINA Company have the basic qualities of efficiency, effectiveness, creativity, accumulative experience, belonging and self-development. This provides them with equivalent opportunities, profession satisfaction, growth chances and self-achievement.
The company sources for achieving its targets
The current assets of the company
The investment and real-estate assets owned by the company so far will support all the investments and expected investment opportunities in the real-estate investment market.
The partners and work team accumulated experiences
They are the main source of administering all sources and expected investment chances on the basis of a group of prior investment, professional and financial standards that govern all the processes of the company as a type of total quality management.
Available Technology
BINA Company worked and is still working on utilising all data of technology in the activities of real-estate investment, administration practices and communication with the information of company expansion and growth.
Information and Market Researches
BINA Company carries out field researches about its current and target markets in order to seize the available opportunities and to find the most effective investment alternatives. The company is linked to a group of trusted informational sources that provide it with investment indicators and market directions at all levels.
The Company Standard Systems and Guides
BINA Real-Estate Company develops a system and administration guide based on standards of total quality in running the company investment processes, including the systems of administration, finance, marketing, studies and sales.
Available Opportunities
It is the vital source the company depends on to follow up its markets through its researches and public relations, as well as to involve in real-estate markets processes permanently.
The Company Strategic Allies
Over years, the company could establish and activate a wide network of strategic allies in the fields of finance, marketing, researches, studies, law and investment. This makes the network one of the important sources for the success of the company projects.
Sister Companies
The company depends on this source as a complement to its investment processes and supports it with various investment tools necessary for the company processes in all fields.
Human Resources
The Working Staff
To achieve its goals, the company depends (after Allah) on selecting competent administrative, professional and investment staff who are able to comprehend, translate and practice the set group of ambitious strategic goals.
Investment
- The company distributes its investment capital on a parcel of real-estate investments or the activities pertaining to it. The varied investment on non real-estate must not exceed (20%) of the company capital.
- The company shall vary its accumulated real-estate investments: residential real-estate (25%), commercial real-estate (50%) and other real-estate (25%).
- The company shall keep real-estate investment not less than (50%) of its total investments in RAK and use the rest of these investments in other regions inside and outside the country, focusing on Dubai and Sharjah as strategic investment markets following RAK.
- Before making a decision about them, all the investments shall be subject to economic feasibility and investment study which ensures the success of the investment of company at a rate not less than (85%).
- The company shall keep total investment revenues of the assets at a rate of at least (30%), and at least (15%) of the gross profits.
- The company shall invest its fixed assets to get financial facilities that serve its real-estate projects.
- The company shall keep the size of annual cash circulation at 100 million AED at least through all its investments in various projects.
Quality Assurance
Quality Practices
The company shall build a quality system to help it get all international quality certificates: “ISO”, “Total Quality” and “Excellence”. This in turn is reflected on standard local and international practices done by the company.
Enabling the company to have allied consultants to provide it with all high-quality standard tools based on the best international practices in the fields of administration, finance, studies, research and investment.
Capitalisation
The Company Capitalisation
- The company shall develop the value of its real-estate assets at a rate not less than (15%) annually compared with the preceding year.
- The company shall build actual cash reserve in its accounts at a rate not less than (5%) of its total value in order to invest this reserve in rare opportunities with a minimum investment revenue of (40%).
- The company shall benefit from the bank financial facilities to increase its capital as a result of investing these facilities in projects that help it achieve that.
Strategic Allies
- The company shall join strategic partnerships through its real-estate assets. These investments shall keep the basic property of real-estate. The investment periods shall not exceed (25 years).
- The company shall design, regulate, document and apply a standard system to select the strategic allies and suppliers of all services the company gets to serve its investments.
- Presenting the company as one of the prominent investors with an interactive relationship in RAK community due to its effective real-estate properties in the process of construction and civil and cultural development in the country.
Assets Possession
The company will devote most of its efforts to achieve accumulated possession of real-estate assets through direct buying or strategic allies that lead to possession or finance via assets guarantees that already exist.
Renting and Managing real-estate assets
In order to keep the owned real-estate assets income-generating at the highest possible rate, the company will rent these assets according to short-term tenancy not more than 5 years. The company keeps the right of cancelling the rent at the end of its period.
Guarantees and Facilities
Having assets capable of offering guarantees in return of financial facilities, the company will make the investment in the guarantees on the basis of a group of low-risk rate with the standards of focusing on real-estate, targeting possession, low rate of investment size that benefits from guarantees, prior feasibility study … etc.
Investment in Private Companies
The company will invest in companies which it establishes for the benefit of BINA Company strategies such as companies of managing real-estate, maintenance, mediation, assets management and investment.